Mobile phones are used to revolutionize reproductive health

Location: Kenya and Tanzania

In many countries, women lack ready access to lifesaving information. FHI 360 has been at the forefront of using mobile phones to reach women directly with health information that saves lives. FHI 360's m4RH (Mobile for Reproductive Health) project has reached more than 13,000 users in Kenya and Tanzania with text messaging about family planning, contraceptive options and where to find family planning clinics in their communities. The messages, based on World Health Organization and country-specific guidelines, were designed and tested to ensure user comprehension, and the technology was evaluated and refined through usability testing. As of mid-December 2011, m4RH had 50,297 hits and counting. By providing essential health information, m4RH is helping women make better-informed decisions for themselves and their families.